Ricki Fairley founded DOVE Marketing in February 2012 to bring new energy, iconic thinking, strategic problem solving and creative genius to clients seeking profitable business results. Ricki founded the company with a mission to deliver excellence, because nothing else is acceptable. Ricki has garnered a stellar team with just the right mix of seasoned, experienced marketers and millennial idealists to deliver breakthrough results.


With disciplined brand management training, strategic marketing consulting experience across numerous Fortune 500 companies, and a passion for getting results, DOVE is poised to help clients build sustainable relationships with consumers/constituencies. At DOVE, we work diligently to identify marketplace opportunities, establish insight-based objectives and strategies, develop resonating creative and messaging, and provide results-driven campaigns.


As a breast cancer survivor committed to excellence, Ricki's words to live by are:

  • Every minute counts, sleep when you are dead (Richard L Fairley-her dad)
  • Blessings come to those who bless others (Wilma K. Holmes-her mom)
  • “No” is never the answer, it’s always “how.” (Ricki Fairley)
  • "To those whom much is given, much is expected." (John F. Kennedy)
  • “Faith is taking the first step even when you can't see the whole staircase.” (Martin Luther King, Jr.)

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